Pragmatic Perspective for Marketing: A Realistic Approach
$ 42.5
Description
Greetings Marketing Moghuls! This read is going to give you enthralling experience as this will take you to the voyage through ocean of marketing concepts with interesting and relevant instances. All the concepts have been articulated with beautiful examples which are pertinent in current scenario. Ease of understanding is the key in this book. Various concepts have been explained and elaborately explicated. Fundamentals of marketing concepts and holistic approach to understand those concepts have been considered. A novice way has been adopted in order to make marketing concepts easy to decipher. Small caselets have been incorporated to contemplate various concepts. A bliss to contemplate the fundamentals and easy to comprehend!