Dr. Imran Ali is working as an assistant professor in the department of management studies at Noida Institute of Engineering and Technology (NIET), Greater Noida. He has Ph.D. from Aligarh Muslim University, Aligarh in business administration. He has been involved in teaching, research, and consultancy for over 15 years. He has attended several faculty development programs and presented research papers at many national and international conferences. He has published widely. His research contribution has been published in journals like Innovative Marketing, World Electric Vehicles, and the International Journal of Data and Network Science. His current research is in the area of: Online shopping, Corporate Social Responsibility, Grocery Shopping, and a Comparative Study between Online and Offline Shopping.